Booking.com, one of the world's largest online travel brands, has proudly announced the appointment of Indian cricket team captain Rohit Sharma as the brand ambassador for the ICC Men's Cricket World Cup 2023 campaign. Rohit Sharma joins forces with some of the cricketing world's most dynamic international players, including Jos Buttler (England) and Glenn Maxwell (Australia), in this exciting endeavor, forming an integral part of Booking.com's campaign for the ICC Men's Cricket World Cup 2023, aptly named 'Howzat!'
Booking.com assumes the prestigious role of the Official Accommodation Partner for all ICC events, including the upcoming ICC Men's Cricket World Cup scheduled to be held in India from October 5 to November 19, 2023.
In its pursuit of making global exploration accessible to all, Booking.com remains steadfast in its commitment to enhancing the cricket-inspired journeys of fans around the world, wherever their cricketing adventures may lead. With an extensive portfolio comprising over 28 million listings in more than 220 countries and territories across the globe, encompassing each city hosting ICC cricket matches throughout India, Booking.com is exceptionally positioned to empower travelers and cricket enthusiasts in securing remarkable accommodations for the duration of the tournament. From luxurious hotels to cozy vacation homes, stylish city apartments, and an array of other lodging options, Booking.com offers an unparalleled selection of exceptional places to stay.
Santosh Kumar, Country Head for India, Sri Lanka, Maldives, and Indonesia at Booking.com said, "We're truly delighted to welcome Rohit Sharma as one of Booking.com's global brand ambassadors for our ICC Men's Cricket World Cup 2023 campaign. Cricket holds a special place in the hearts of millions in India, and when combined with the excitement and adventure of travel, the tournament creates the perfect synergy for unforgettable, lifelong experiences. As the Official Accommodation Partner for ICC, our objective is to simplify the process of booking accommodations for everyone through our user-friendly website and app, transforming cricket-inspired travel dreams into reality."
The integrated campaign featuring Rohit Sharma will be prominently showcased in India during the tournament, running from October 5 to November 19, 2023. The campaign will encompass various digital platforms, PR initiatives, television broadcasts, and in-stadium promotions during the ICC Men's Cricket World Cup 2023 matches. Further details about this captivating campaign will be unveiled as the tournament commences.