Marchon and Karl Lagerfeld Renew Exclusive Global Eyewear Licensing Agreement

Marchon and KARL LAGERFELD first engaged as licensing partners in 2013, and this long-term renewal reaffirm the strong alliance between the two companies.
Marchon and Karl Lagerfeld Renew Exclusive Global Eyewear Licensing Agreement

Marchon Eyewear, Inc., one of the world’s largest manufacturers and distributors of quality eyewear and sunglasses, and KARL LAGERFELD, the fashion brand with the iconic vision and design aesthetic of its founder, celebrate the multi-year renewal of their global eyewear licensing agreement.

Marchon and KARL LAGERFELD first engaged as licensing partners in 2013, and this long-term renewal reaffirms the strong alliance between the two companies. Over the years, KARL LAGERFELD eyewear has grown as part of its parent brand’s continued success, and it’s been increasingly involved in partnerships and special projects that perfectly capture the brand’s DNA.

Thomas Burkhardt, Senior VP of Global Brands, Marketing, and Design at Marchon Eyewear, Inc said, “We are very proud to continue our longstanding and successful partnership with KARL LAGERFELD. KARL LAGERFELD is a key brand in our global Fashion portfolio, and we are looking forward to partnering with the team, to create the same fashionable and bold eyewear styles that customers expect to see.

Pier Paolo Righi, CEO, and President at Karl Lagerfeld said, “Karl made eye fashion a key statement of his iconic look. Marchon has for many years been helping us to translate his very own iconic attributes into very distinct eyewear. We’re very excited to extend this great partnership and take it into the future.

KARL LAGERFELD eyewear is sold worldwide in select optical retailers, department, and specialty stores, and online here.

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