Cartoon Network's popular animated series “The Powerpuff Girls” is turning 20 this year and to mark the occassion, CN will kick off next month with a global rollout of new episodes. The brand is also planning a series of events and products, slated to launch this year and continue into 2019. The superhero girls’ fourth sister, Bliss, will also return throughout the year. Since its original debut in November 1998, “The Powerpuff Girls” has partnered with more than 150 licensing partners worldwide and has generated more than $2.5 billion in retail sales, according to Cartoon Network. Previous licensees of the brand have included Jeremy Scott, Hot Topic, Miniso, El Corte Ingles, Reserved, Fyodor Golan, Spin Master, McDonald’s, Ferrero, Cold Stone Creamery, Live Nation and Hachette, among many others. Additionally, Cartoon Network recently teamed up with fashion designers The Dots, Efisio Marras and Alessandro Enriquez to showcase several new capsule collections inspired by “The Powerpuff Girls” at Pitti Bimbo. Pitti Bimbo will take place Jan. 18-20 in Florence, Italy. Each capsule collection is inspired by the superhero sisters and features items ranging from t-shirts and dresses to handbags and accessories.
Are You Looking For The Right Licensing Partner?