Aiming to curtail one of the world's largest environmental problems of global plastic pollution, Seven Spring, the premium tea brand from Gujarat, has introduced India’s first-ever 100 percent compostable tea bag sachets with zero plastic and aluminum foils.
This new packaging is environment-friendly and focuses to cut back on waste, zero plastic consumption, and carbon emissions. To contribute its bit to build a pollution-free Nation, in line with the Government’s G20 initiative, Gujarat-based start-up Seven Spring came up with this packaging.
The G20 Summit focuses on taking environmentally responsible and sustainable decisions, both at the level of personal lifestyles and national development, which will result in internationally transforming activities to contribute to a cleaner and greener future. Seven Spring, from its end, aims to contribute to improving the environment and reducing plastic pollution. After extensive research for around nine months, the Seven Spring team came up with 100 percent compostable tea bag sachets that are completely plant-based and can dissolve in water or mud.
Sejal Purohit, Founder of Seven Spring said, “Going environment friendly or sustainable is no longer an option. We have reached a point where absurdly large amounts of single-use plastic are being used. Every company needs to make effort to reduce the use of single-use plastics. All of Seven Spring’s product range comes with sustainable and eco-friendly packaging and we are going to follow this in the future too.”
As of now, Seven Spring has introduced this compostable packaging in its economical range, which is available on Amazon, Big Basket, and the company’s website. These are also available in the B2B segment – in the hotels that the brand has tie-ups with.
“We aim to change our entire packaging into the compostable one”, Sejal added.
Recently, Seven Spring has partnered with a leading hotel chain, Accor Hotels, to supply its premium range of teas to over 21 brand hotels across the country. Seven Spring was launched in Ahmedabad, Gujarat, in 2020. The brand, which brews teas from tea leaves sourced throughout the world, has grown considerably over the past two years, both in terms of varieties and reach, currently offering 30 varieties.