Skechers is taking center stage in its latest collaboration, joining forces with one of the world's most iconic rock 'n' roll bands, The Rolling Stones. Created in partnership with Bravado, Universal Music Group's renowned merchandise and brand management company, the new Skechers x The Rolling Stones collection showcases the band's signature tongue logo on a distinctive range of Skechers sneakers designed for both women and men, debuting today.
The Rolling Stones said, "We relish the opportunity to collaborate with brands that offer exceptional products, allowing us to provide our fans with something fresh to enjoy. Skechers is the choice for anyone seeking style and unparalleled comfort."
"For six remarkable decades, The Rolling Stones have defied the test of time, forging their path with rebellion, conquest, and an audience of billions. Their iconic logo is recognized by nearly every adult on the planet," emphasized Michael Greenberg, President of Skechers. "Skechers x The Rolling Stones styles represent the ultimate band merchandise from one of the most significant names in rock music!"
This partnership follows in the footsteps of numerous musical artists who have endorsed The Comfort Technology Company over the years. Legendary musicians such as Ringo Starr, Britney Spears, Christina Aguilera, Snoop Dogg, and Doja Cat have previously promoted footwear collections from Skechers.
The inaugural Skechers x The Rolling Stones collection will encompass the contemporary Skechers Uno alongside canvas slip-on, lug, and cup sole designs. The Skechers x The Rolling Stones line will be available for purchase at skechers.in and select Skechers retail stores in the United States and worldwide.