Gatsby’s Bar being the first cinema in India to feature an F&B menu meticulously curated by four esteemed celebrity chefs Mayank Tiwari, Yutaka Saito, Sarah Todd, and Vicky Ratnani and award winning master mixologist, Santanu Chanda. These collaborations
From collaborating with Indian cricketer Virat Kohli to popstar Rihanna, PUMA has managed to gain immense popularity in the sportswear category in India through its limited edition collections.
Globally and in India, Disney is actively driving the growth of the licensing industry. In India, the brand spans across more than 145 product categories, including fashion, footwear, accessories, school supplies, toys, packaged foods, and personal care.
With resilience, patience and strategic partnerships, Hyderabad Football Club turned the tables this season and is at fourth position at the ISL. In conversation with Varun Tripuraneni, Co-Founder, HFC, about the recent developments at the club.
In conversation with Mr Bhupendra Nagpal, CEO Carlton London talks about why Carlton London enjoys so much popularity in India and its future plans with licensing.
In an exclusive conversation with License India, Mr Lokesh Mishra, COO, Rhiti Group elaborates about the sports induced licensing market and active wear market in India.
Macmerise is a brand that believes in giving gadgets a distinct identity so that apart from the functional benefits that technology accessories offer, they can also act as a medium to express one’s personal style.
Branding expert Pete Canalichio, Managing Partner, Brand Alive shares his views on the evolving licensing industry in an exclusive conversation with License India.
'In order to manage the global potential of the emoji® brand the emoji company has created solid partnerships worldwide with national experts in brand licensing'
Anyone who has an interest in fashion and clothes has heard of Wendell Rodricks, the designer with international acclaim and fame. He is the winner of several international awards, including the Padma...
BIBA is a homegrown brand founded by Mrs. Meena Bindra from her house in Bombay with a partly sum of eight thousand, way back in 1988. BIBA has had quite a journey and is now one of the most widely kn...
Green Gold Animation shares their view of tapping into the FMCG segmentGreen Gold Animation’s Chhota Bheem is widely loved by the masses in India. Since its premier in 2008, it ha...
Corporate executive-turned-entrepreneur Bhavik Vora, Founder, Black White Orange discusses FMCG sector’s tilt towards licensed products.Black White Orange helps brands, celebrities, media and ret...
POPxo is one of the largest digital communities for women focused towards creating a safe and empowering space for their readers. They boast a total of 43 million active users and 250 partner brands. ...
Established in 1976, Regal Publishers started off with publication of fiction and non-fiction titles. In 1980s, the Regal Publishers started publishing the ‘Phantom’ novels and Phantom and Mandrak...
In an exclusive conversation with Biswajit Sarkar, Partner Shabis Marketing LLP sheds light on emerging Brand Licensing Opportunities in Men’s Personal Care Category in India.Tell us about...
For Gautam Dalal, licensing was a swift calling, given his experience with Reliance Broadcasting. Entirety bootstrapped, Yellow Sparks International is now a 100 per cent licensing oriented brand oper...
Reckoning the power of brand licensing as a strategy to scale up, women’s clothing label Madame has forayed into the brand licensing space. In this candid interaction with License India, ...
Contrary to the global markets, Indian licensing and merchandising industry has fashion as its marquee category. And this category is gradually witnessing merchandise inspired by home-grown content th...
It was the first edition of India Licensing Expo, when Dhimant Bakshi, Joint CEO of Imagica met Green Gold Animation who at that point in time was looking to venture into categories high on experience...