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A license is an agreement through which a licensee leases the rights to a legally protected piece of intellectual property from a licensor – the entity which owns or represents the property — for use in conjunction with a product or service. Licensing is defined as the process of leasing a trademarked or copyrighted entity (known as a “property”) for use in conjunction with a product, service or promotion. The property could be a name, likeness, logo, graphic, saying, signature, character or a combination of several of these elements.
 

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Total 4 Results
POPxo dwells into brand licensing
  • Fashion brands in Licensing
  • Licence India Bureau
  • Share

POPxo dwells into brand licensing

POPxo is one of the largest digital communities fo...
  • Licence India Bureau
  • 8 min read
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Licensing a win-win for all
  • Fashion brands in Licensing
  • Licence India Bureau
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Licensing a win-win for all

Started off as a corporate gifting brand, Swiss Mi...
  • Licence India Bureau
  • 5 min read
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Making biz of Licensing plus T-shirts market
  • Fashion brands in Licensing
  • gargi
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Making biz of Licensing plus T-shirts market

While people are shelling out bucks for formal wea...
  • gargi
  • 5 min read
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Rubans aims 40% growth through licensing
  • Brand Licensing in India
  • Licence India Bureau
  • Share

Rubans aims 40% growth through licensing

Rubans – a brand born out of an amalgamation of cr...
  • Licence India Bureau
  • 5 min read
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Trending Article
LABELS virtual 2021
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LABELS 2021 FACILITATED THE WHO’S WHO OF THE LICENSING INDUSTRY IN ITS 4TH EDITION
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RIL Continues its Acquisitions in 2021; Ventures Independently in Sports, Lifestyle & Entertainment Bizz With Rebranded RISE Worldwide
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Budget 2021: Licensing Industry Demands Stringent IP Protection Laws, Ease of Doing Business
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Japanese Brands Bringing To India All Things Kawaii And Quirky
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The Rise of Licensing Enterprises - The Souled Store
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About Licensing
A license is an agreement through which a licensee leases the rights to a legally protected piece of intellectual property from a licensor – the entity which owns or represents the property — for use in conjunction with a product or service. Licensing is defined as the process of leasing a trademarked or copyrighted entity (known as a “property”) for use in conjunction with a product, service or promotion. The property could be a name, likeness, logo, graphic, saying, signature, character or a combination of several of these elements.
 
 

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