A license is an agreement through which a licensee leases the rights to a legally protected piece of intellectual property from a licensor – the entity which owns or represents the property — for use in conjunction with a product or service. Licensing is defined as the process of leasing a trademarked or copyrighted entity (known as a “property”) for use in conjunction with a product, service or promotion. The property could be a name, likeness, logo, graphic, saying, signature, character or a combination of several of these elements.

music licensing

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Tips Industries Sings Music Licensing Deal with Google's YouTube Shorts

2 min read
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Tips Industries Sings Music Licensing Deal with Google's YouTube Shorts

YouTube Shortsis the latest short-video service offering by Google which allows users, creators, and artists to create short video content.

Saregama, Triller Sign Global Music Licensing Deal

Saregama, Triller Sign Global Music Licensing Deal

In 2020, Saregama had announced a global deal with...

Rizzle enters into music partnership with Sony Music Entertainment

Rizzle enters into music partnership with Sony Music Entertainment

SME and Rizzle partnership brings super hit Bollyw...

Short Video App Rizzle enters into music licensing deal with Aditya Music

Short Video App Rizzle enters into music licensing deal with Aditya Music

The deal between Rizzle and Aditya Music will fost...

Chingari, T-Series sign music licensing agreement

Chingari, T-Series sign music licensing agreement

With this deal, Chingari is moving forward with it...

2 min read
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ShareChat, Moj signs music licensing agreement with T-Series

With this, ShareChat inks first collaboration in the music licensing space.

Universal Music India promotes Vinit Thakkar to SVP

Universal Music India promotes Vinit Thakkar to SVP

Universal Music India has announced that Vinit Tha...

Carhartt launches Eminem-inspired apparel

Carhartt launches Eminem-inspired apparel

American rapper Eminem has inked agreement with US...

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